Howell
Market InsightsHowell is a city in the U.S. state of Michigan. As of the 2010 census, the city had a total population of 9,489. It is the county seat of Livingston County and is located mostly within Howell Township, but is politically independent from Howell Township. The city is part of the South Lyon-Howell-Brighton Urban Area.Howell is home to many festivals celebrated through the year. Most notably, the Michigan Challenge Balloonfest occurs every year in late June. Activities normally include balloon launches, fireworks, crafts and a mini carnival. Also notable is the "Legend of Sleepy Howell", a night to celebrate the Halloween spirit usually the weekend before Halloween and "Fantasy of Lights" parade that is in late November. The city is also the site of the Howell Melon Festival, an annual celebration of the Howell melon, a juicy hybrid cantaloupe known to grow only in the surrounding area. The three-day festival, held in mid-August, draws approximately 50,000 visitors each year.